Our Matomo Services

1. Matomo Setup & Implementation

• Full deployment of Matomo Cloud or Matomo On-Premise

• Domain and subdomain configuration (multi-site setup)

• Secure connection via HTTPS and custom subdomain (e.g., analytics.yourdomain.com)

• Server configuration and performance optimization

2. Tagging & Tracking Strategy

• Creation of custom tagging plans (KPIs, conversions, events, scrolls, video tracking, etc.)

• GTM / Matomo Tag Manager setup and dataLayer design

• Cross-domain and cross-device tracking

• Integration of campaign tracking (UTM, Baidu, WeChat, etc.)

3. Privacy & Compliance

• Full alignment with GDPR, PIPL, and CN data laws

• Integration of Consent Mode and cookie consent banners

• Anonymization and IP masking configuration

• Privacy-friendly tracking (cookieless or hybrid mode)

4. Data Integration & Automation

• Connection with Looker Studio, Power BI, or Tableau

• API exports and S3 / BigQuery / Athena data pipelines

• Integration with HubSpot, CRM, or marketing automation tools

• Scheduled automated reports and dashboards

5. Conversion Tracking & Attribution

• Setup of goal tracking and e-commerce tracking

• Multi-channel attribution modeling

• Custom event creation for forms, buttons, or external links

• Integration with Google Ads, Meta Ads, and Baidu Ads

6. Reporting & Dashboards

• Custom Matomo Reports (user behavior, traffic sources, engagement, conversions)

• Design of executive dashboards for marketing and management teams

• Advanced segmentation and cohort analysis

• Scheduled PDF/email reports

7. Migration & Audit

• Migration from Google Analytics (GA4) to Matomo

• Audit of existing Matomo setup (accuracy, duplication, event structure)

• Tag and data consistency checks

• Performance optimization and maintenance

8. Training & Support

• Hands-on training for marketing and technical teams

• Documentation in English, French, or Chinese

• Long-term maintenance and technical support packages

• Dedicated support for China-based data environments